DO GOOD DO BEAUTIFUL

Since 2018, our brand has been passionately committed to an initiative we call "Do Good, Do Beautiful". We firmly believe that doing good breeds beauty, and it's this conviction that guides our action and gives our brand its full meaning. 
Every year, our team travels to the majestic Atlas Mountains, where we have the privilege of meeting young Moroccans, most of them Amazigh. During these memorable days, we visit schools and share our love of art with the children. Through creative workshops, they discover the power of paint, explore their imagination and express their emotions on canvas.
But our commitment doesn't stop there. Alongside our artistic actions, we are committed to supporting these communities. A portion of the profits we raise each year is devoted to school donations, books, warm clothing and other essential resources, bringing comfort and warmth to the lives of these children.
To stay informed about our upcoming initiatives and find out how we put our "Do Good, Do Beautiful" why into practice, we invite you to follow us on Instagram and sign up for our newsletter. 
Thank you for believing in our mission since 2018 and for taking part in this wonderful adventure.